Larry Weber, founder of the W2 Group, a next-generation marketing services holding company, is widely recognized as a visionary in the converging worlds of technology and communications. Tom Simons is President and Creative Director of PARTNERS+simons. His company’s success has attracted the attention of regional and national media, resulting in an appearance on the cover of Inc. magazine and in the "Wall Street Journal". Larry and Tom join Bryan as they share their unique perspectives on the future of search and the web.

Segment 1: The Future of Search and the Web
Streaming or MP3

Segment 2: The Social Web
Larry and Tom continue the discussion, covering Web 3.0 and Larry’s new book, "Marketing To The Social Web".
Streaming or MP3

Segment 3: Internet Marketing - The Combination of Power and Magic
Tom returns and joins Ken Dec, PARTNERS+simons Chief Measurement Officer, to discuss with Bryan the evolution of internet marketing and advertising for large corporations.
Streaming or MP3

Segment 4: Measurement / ROI for the all Marketing
Ken and Tom explain the concepts and strategies of large campaigns with both on and offline components. Included topics are measurement/ROI and the fundamental SEO value platform.
Streaming or MP3