Eric Ward on Link Publicity
In this show, Eric Ward was our guest. Eric founded the Web's first service for announcing and linking Web sites back in 1994 and is best known as the person behind the original linking campaign for Amazon.com. His current client list is a who's who of online brands, from PBS.org to Discovery.com.
In this show, Eric talks about strategies for building links to generate direct traffic and publicity, strategies that go beyond building links for SEO purposes.
Listen to this show now: (requires Windows Media Player)
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